Ontario saw the launch of FSB
The group's sportsbook, iCasino aggregation product, and back office technology will be used by the operator, in conjunction with long-term partner Fitzdares, so that the bookmaker can provide a personalised betting experience to customers all over the province.
Going live in North America is another significant event for FSB on the heels of a successful 2022, according to FSB Chief Revenue Officer Ian Freeman. Our core markets approach will include Ontario as a critical jurisdiction, and we are excited to play a significant role in one of the most advanced and well-regulated markets in the world.
"This new alignment with Fitzdares is indicative of how we work hand in hand with partners to meet their organisational goals across platform, product and geography. We feel privileged to work with exceptional operational teams within our customer base."
The sportsbook and iGaming company is now active and functioning across four continents thanks to their arrival into North America.
This encouraging news marks a significant milestone for FSB as we launch on our fourth worldwide continent', stated Adam Smith, interim CEO of FSB. The fact that we are breaking into the regulated Ontario market alongside our long-term, legacy partner Fitzdares adds an extra layer of satisfaction to this accomplishment.
Our goal is to strengthen our partnerships across various jurisdictions in regulated growth markets, such as Ontario, and this improved connection is evidence of that desire. The debut of our second partner is just around the corner, and we are excited to play a long-term, ambitious role in the province.
Just last month, Markor Technology and FSB extended their cooperation by three more years.
